LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Michelini Wines
Michelini Wines on the Great Alpine Road, Myrtleford is your ideal destination to spend long spring and summer days enjoying relaxed alfresco outdoor seating with a glass of highly awarded Pinot Grigio, Arneis or Vermentino under the vine-covered pergola, enjoying…
Feathertop Private Estate
Feathertop Private Estate is a family-owned winery, private estate and luxury accommodation destination nestled beneath Mount Buffalo in Victoria’s beautiful Alpine Valleys. Surrounded by vineyards, gardens and sweeping mountain views, it brings together wine, considered hospitality, beautiful places to stay…
Myrtleford Bush Market
A family-friendly annual Bush Market with endless stalls – fresh produce, art crafts, clothing, candles giftware, outdoor furniture and gardening equipment, plants, socks and jocks, clothing accessories, hats, sunglasses, live entertainment, food court and great coffee. Local artist provide entertainment…
Ringer Reef Winery
A gold specimen found in the late 1800s by men ringbarking the property, led to the opening and naming of the mine, Ringer Reef. A century on, the Ringer Reef vineyard was established by Annie and Bruce Holm in 1998.…
Nature Saunas by Haut Hutt
Known for stoking an ancient ritual in the High Country of Victoria is Håut Hutt and their nature sauna offerings. Pronounced the same as hot hut, just better looking. Created by a local couple, Harry and Audrey, who envisioned bringing…
Sixpence Coffee Roasters
Nestled in the foothills of the Australian Alps in spectacular Bright, Sixpence Coffee is a family owned and run small batch roastery with a team of motivated professionals striving for excellence in all things coffee. The team are passionate about…
ACCOMMODATION PROVIDERS
Corner Cottage Bright
Where heritage meets luxury in the heart of Bright. Step into the warm embrace of Corner Cottage Bright, a beautifully restored 1940s cottage brimming with character, comfort, and local charm. Tucked in a prime position just steps from Bright’s vibrant…
25 Walkers Lane
Overlooking the township of beautiful Bright, and taking in spectacular Valley and Mountain views, this extra special property on Walker’s Lane is simply breathtaking. Perched above parklike gardens and established trees, the resort-like executive retreat gives seclusion and magnificent bushland…
Black Mamba House
Modern luxury amongst the tall gums with stunning views to complete the experience is all on show at Black Mamba House. This uniquely stylish loft nestled in native bush land seamlessly fits into the landscape offering escapism and serenity –…
Amber Mist Villas
The ideal base for your Bright getaway, a short peaceful stroll to all the perfect destinations is the brand new – Amber Mist Villas. Two modern, spacious and light villas to call home offering all you could need. The sunny…
The Tradesmans Cottage Two
This enchanting three bedroom, two bathroom cottage, adorned with an intricate stonemason frontage, sits on what was once the Porepunkah timber mill in 1915. Cottage Two pays homage to its surroundings past whilst perfectly complementing its neighboring sister cottage (Cottage…
Harrietville Snowline Hotel
The Harrietville Snowline Hotel is a historic country pub and motel nestled in the picturesque village of Harrietville, Victoria, at the base of Mount Hotham. Known as the “top pub” in town, it has been a favourite among locals and…
EVENTS THAT HAVE LISTED
Bright Alpine Climb – Four Peaks
The Bright Alpine Climb, also known as the Four Peaks Climb, started in 1979 to get walkers into the hills to enjoy the superb scenery the area around Bright has to offer. Runners have since joined the walkers and have…
Tour of Bright – Criterium and Markets
The Tour of Bright is one of Australia’s most iconic cycling events, held in the beautiful alpine township of Bright, Victoria. Across three unforgettable days, the Tour brings together around 500 riders from across the country to test themselves on…
Bright Autumn Festival
The Bright Autumn Festival is a ten-day celebration of the wonderful autumn colours and autumn produce of the valleys of Victoria’s Alpine High Country. The highlight of the festival is Gala day on Saturday May 2nd, with a market, music…
Wandi Cross
Wandi Cross is a mountain running challenge set amidst the picturesque valley of Wandiligong, a few minutes from Bright, Victoria. Suitable for anyone from the elite to the first time mountain enthusiast. Summiting the high points of both Mystic Mountain…
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Mount Beauty Writers Festival
Come and enjoy the stories of award-winning authors in the picturesque Alpine setting of Mount Beauty. With a sensational line up of award-winning authors including Thom Woodroofe, Michael Brissenden, Saskia Beudel, Margaret Hickey and Dr Peter Coleman. The winners of…