LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Feathertop Winery
Feathertop Private Estate is a family-owned winery, private estate and luxury accommodation destination nestled beneath Mount Buffalo in Victoria’s beautiful Alpine Valleys. Surrounded by vineyards, gardens and sweeping mountain views, it brings together wine, considered hospitality, beautiful places to stay…
Sixpence Coffee Roasters
Nestled in the foothills of the Australian Alps in spectacular Bright, Sixpence Coffee is a family owned and run small batch roastery with a team of motivated professionals striving for excellence in all things coffee. The team are passionate about…
Tomahawks
Think L.A food truck inspired share plates and quality cocktails in the beautiful township of Bright. Tomahawks is an American style bar/diner earns it’s place as the buzz of Bright.
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Rocky Valley Cafe
Enjoy a coffee, breakfast or lunch in the unique garden setting. There is no better place to relax after a long ride or while having your bike serviced. Offering something special everyday, you’ll find their everyday classics on Monday and…
Alpine Breath
Sometimes a change of scenery is not quite enough to properly unwind. Alpine Breath offers group breathwork sessions in Bright, Victoria — a guided experience for anyone looking to truly reset and feel more like themselves. Breathwork is the practice…
ACCOMMODATION PROVIDERS
Wood Peak
You can not get much closer to the heart of Bright than this hidden gem, Wood Peak. Situated in a quiet side street, you would never know the hotels, restaurants and cafes of Bright are at your doorstep. Take a…
On The Trail
Comfortable and casual in the ideal location for a family, right on the trail. The Murray to Mountains Rail Trail offers the perfect connection to everything Bright and beyond has to offer. The spacious, open plan layout of ‘On The…
Myee Alpine Retreat
Myee Alpine Retreat – boutique accommodation for the ultimate nature experience – a peaceful base for exploring the mountains, valleys, and pristine waters or laze by the seasonal salt water pool. Myee, was a Bogong Moth woman in the Dreaming…
Toorak Treetop
Relax among the treetops in this brand new, centrally located townhouse just a short stroll from the river and Splash Park in beautiful Bright. Surrounded by lush greenery, this light-filled retreat offers the perfect blend of comfort and convenience, with…
Bright Mystic Valley
Bright Mystic Valley are located at the foot of Mystic Mountain the hub mountain biking activities in Bright. The four, fully self-contained holiday units are set amongst three acres of landscaped grounds with numerous deciduous trees, dry stone walls, bird…
Bright Cabin & Caravan Park
Welcome to Bright Cabin and Caravan Park, also known as Camp Crusty, Bright’s longest-established cabin park. Set on eight and a half acres of bushland at the base of Mystic Mountain, they’re the closest park to Mystic MTB Park and…
EVENTS THAT HAVE LISTED
Bright Alpine Climb – Four Peaks
The Bright Alpine Climb, also known as the Four Peaks Climb, started in 1979 to get walkers into the hills to enjoy the superb scenery the area around Bright has to offer. Runners have since joined the walkers and have…
Ride High Country – Tour of Bright – Fondo
The Tour of Bright – Fondo is here. With the support of Ride High Country and The Alpine Cycling Club they are excited to bring to you the inaugural Ride High Country – Tour of Bright – Fondo. This is…
Bright Brewery BierFest
Bright Brewery is bringing the best of Bavaria to the High Country. Come along to Bierfest, a day of steins, sunshine, and seriously good vibes. Kick back in the October sunshine as their paddock is transformed into a mini Munich…
Buffalo Stampede Festival
The Buffalo Stampede Festival promises to draw over 1,600 trail runners from across Australia to Bright in the North East of Victoria, Australia. Race distances range from the epic 100km Bright Ultra SkyMarathon all the way down to the 2km…
Gravity Jam – Mystic Bike Park
Get ready for a mountain bike weekend with a difference. Gravity Jam lands at Mystic with bigger racing, more riding, live entertainment and an atmosphere that’s as much about hanging out with mates as it is about chasing the fastest…
Bright Alpine Climb 4 Peaks
Join the Four Peaks, a friendly and supportive mountain running event held over four days. Whether you’re a seasoned runner or simply enjoy being outdoors, it’s a great way to challenge yourself, meet fantastic people, and soak up stunning alpine…