LIST YOUR BUSINESS
ON THE BRIGHT & SURROUNDS, MYRTLEFORD, MOUNT BEAUTY, HARRIETVILLE & DINNER PLAIN WEBSITES
If you provide a tourism service, product or event in the Alpine Shire, you can sign up to showcase your business on the Bright & Surrounds network of tourism websites.
HOW IT WORKS
Bright & Surrounds is part of the official nation-wide online tourism network that starts with Australia.com at its highest level, filtering down to state tourism websites like Visit Victoria, and regional websites like Victoria's High Country followed by area websites like Bright & Surrounds, which is the official tourism website for all areas of the Alpine Shire, from Gapsted to Dederang, Mount Beauty and Dinner Plain. The website aims to capitalise on the popularity of 'Bright' in online searches then familiarise visitors with 'the surrounds'. To assist, four towns – Myrtleford, Mount Beauty, Harrietville and Dinner Plain – have additional websites to further promote that town and its surrounds.
Business listings across this entire network, from the national level right down to individual towns, are managed by the Australian Tourism Data Warehouse (ATDW). When you create an ATDW listing, your business or event can technically turn up anywhere within the national tourism network, although it is more likely to be displayed on the relevant pages on our local and regional websites. Your listing may even show up on other websites outside the official network that subscribe to ATDW content. For example, when a visitor looks at the Alpine Valley Getaway's website under Explore Bright & Surrounds, they will find information that includes all the local ATDW listings.
BENEFITS OF LISTING
When you list on the ATDW, not only will your business or event be found on our See & Do Search, Accommodation Search or What's On search, but your listing will also create an online presence for your business that ranks highly in online searches by taking advantage of the Bright & Surround's SEO. This is especially handy if your business doesn't have its own website. Essentially, you get a free page on the internet!
You control the images and content in your listing through your online ATDW account. Listings can be updated at anytime, so if your business hours change or you have a special promotion you would like to include, you can jump into your account and include that information on your page. You can even monitor how many times your listing has been viewed.
CREATE YOUR ATDW LISTING
Create an account on the Australian Tourism Data Warehouse (ATDW) website. Follow the steps to create your 12-month listing, complete all steps including payment $295.
To assist you, read this step-by-step guide on how to create your ATDW listing.
If you need further assistance, Tourism North East regularly provides training sessions. Contact TNE for more information.
LOCAL BUSINESSES THAT HAVE LISTED
Alpine Hotel Bright
Nestled in the heart of the charming township of Bright, The Alpine Hotel has been a beloved landmark since 1852. Sit back, relax, and enjoy the ambiance of their historic Bistro 1868. As one of the most sought-after places to…
Bright Rotary Spring Markets
The Bright Rotary Market hosts up to 100 stalls, with something for everyone. Expect food and drink vendors, homemade items, craft, skincare, clothing, and plenty more together with entertainment and such a festive atmosphere. It is a must-do on this…
Dinner Plain Onsen and Spa
Dinner Plain Onsen, located in the heart of Dinner Plain village, is a serene alpine retreat offering a blend of relaxation and wellness experiences. The facility is open daily during the winter season. Guests can indulge in a variety of…
The Star Hotel
Welcome to the Star Hotel, located in central Bright, they offer a great place to enjoy a drink with friends, a good hearty pub meal with plenty of entertainment provided by Fox Sports on all televisions. As well as full…
Billy Button Cellar Door Bright
The Billy Button name belongs to the native yellow flowers that colour the mountain tops of the Alpine Valleys. Known for the classic wine styles, but also consistently pushing the boundaries with tiny parcels of alternative varietals, Billy Button dares…
Bowerbird Bright
Bowerbird Bright is a carefully curated gifts and homewares store with a distinctly alpine feel. Nestled in the picturesque town of Bright between some of Victoria’s most spectacular mountains, the store offers visitors and locals alike a range of products…
ACCOMMODATION PROVIDERS
Aspen Lodge
Aspen Lodge is designed as a private Alpine retreat, a place where architecture, landscape and comfort exist in effortless harmony. Every detail has been carefully considered to create a space that feels both indulgent and deeply connected to its surroundings.…
Spring Spur
Located in the heart of the Victorian High Country, Spring Spur Stay is your country home away from home. Visit the working property, home of Bogong Horseback Adventures, any season of the year. Ride the mountain bred horses in their…
Amaroo
Imagine your perfect Bright getaway. Do you ski, ride, climb? Maybe just catch up with friends and family, work, relax, enjoy the fresh alpine air and starry nights? Amaroo – meaning beautiful place, has been lovingly created to offer everything…
Leader Reef Luxury Accommodation
An ultimate stylish holiday home, nestled on the side of a hill in the beautiful town of Bright. Leader Reef is perfect for family or friends getaways wanting a high-end accommodation with amazing views across the mountains and still be…
Three Sisters
Three Sisters has been designed and renovated with a strong appreciation of its surrounds and the importance of spending time with your nearest and dearest. Combining stylish furniture with cosy touches – this property is both homely and chic. Featuring…
Bright Mystic Valley
Bright Mystic Valley are located at the foot of Mystic Mountain the hub mountain biking activities in Bright. The four, fully self-contained holiday units are set amongst three acres of landscaped grounds with numerous deciduous trees, dry stone walls, bird…
EVENTS THAT HAVE LISTED
Bright Festival of Photography
Enjoy an amazing weekend of photography in one of the most beautiful locations in Australia. There will be guided photowalks, workshops, demos, gear, competitions, and lectures. Meet some of the industry leaders, learn new techniques, and drink beer. It is…
Myrtleford Show
The Myrtleford and District Agricultural and Pastoral Society Show is a family fun event that is a true agricultural show with lots to see and do. The show is all about having fun and getting to see all the attractions.…
Harrietville Half Marathon
The Harrietville Half is a running event held along the scenic Great Valley Trail, in the Alpine Region of Victoria. There are four race distances to compete in: The classic 21.1 kilometre (half), 10.5 kilometre, 5 kilometre or 2 kilometre.…
Myrtleford Farmers Market
The Myrtleford Farmers Market is held on the fourth Saturday of each month from at the Piazza, in the heart of Myrtleford in Victoria’s High Country. The market is accredited by the Victorian Farmers Market Association, meaning customers are guaranteed…
Mount Beauty Oktoberfest and Dachshund Derby 2026
Get ready for one of the High Country’s biggest and most entertaining days of the year. Mount Beauty Oktoberfest and Dachshund Derby is back for 2026 – bigger, longer and with even more happening throughout the day. Held in conjunction…
Pilates and Hiking Retreat- Victorian High Country
Looking for a fun long-weekend getaway that mixes Pilates, adventure, and a good crew of like-minded people? Join Wildflower Pilates for a three-day retreat in the Victorian High Country. A relaxed, activity-filled escape designed for anyone who loves moving their…