FOLLOW US

Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.

You'll love it. What's there to lose?

When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.

Snow at Lake Catani on Mount Buffalo

INSTAGRAM

PHOTOS TO INSPIRE

There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.

FACEBOOK

BECAUSE EVERYONE HAS ONE

Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.

street Bright Spring 4_3
Swim Ovens River Bright summer 4_3

YOUTUBE

WHERE THE FUN IS AT

This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.

OUR HASHTAGS

Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.

HASHTAG THESE VIEWS

EXPERIENCES YOU'LL LOVE

Grow Myrtleford+ and Twilight Christmas Carols

Grow Myrtleford+ and Twilight Christmas Carols

Mark your calendars. Join them at the Myrtleford Piazza for a magical evening of Christmas Carols brought to you by Grow Myrtleford+. Grow Myrtleford+, underwritten by the Into Our Hands Foundation, is a locally-advised community fund which supports meaningful causes, working with existing projects and organisations to benefit the whole community. This event raises funds…

Bright Lights and Winter Nights Twilight Market

Bright Lights and Winter Nights Twilight Market

Get into the festive spirit with Bright’s annual Twilight Christmas Market and get your Christmas shopping done early. There will be Christmas themed kid’s activities including crafts, the Lions Club train, and face painting, you will be serenaded by carols from the Bright Singers, enjoy delicious food from local food vendors, witness the lighting of…

Spring Tunes, Picnic Vibes at Ringer Reef

Spring Tunes, Picnic Vibes at Ringer Reef

Enjoy a perfect afternoon of live music, hand crafted wines and unbeatable views at Ringer Reef. This Spring, Ringer Reef is showcasing the talents of Victorian musicians, the perfect accompaniment to the best that the High Country has to offer. They have a great range of wine, beer (including zero alcohol), cider and soft drink…

Buffalo Stampede Festival

Buffalo Stampede Festival

The Buffalo Stampede Festival promises to draw over 1,600 trail runners from across Australia to Bright in the North East of Victoria, Australia. Race distances range from the epic 100km Bright Ultra SkyMarathon all the way down to the 2km Junior Dash – there is absolutely a challenge for everybody and their families to enjoy.

Snow Dogs Photography and Retreats

Snow Dogs Photography and Retreats

Ever wanted for your dog to have their own ‘Snow Bunny’ experience? Create magical, irresistible memories with your dog with Puppy Tales Photography. Experience the immense joy of chasing snowballs, the peace of a stunning sunrise in the mountains and building a snowman for your dog to tear down. Each year in July and August,…

La Fiera Italian Festival Myrtleford

La Fiera Italian Festival Myrtleford

La Fiera festival returns to Myrtleford in 2026. This is a celebration of Myrtleford’s Italian heritage and culture featuring a range of events at various locations and businesses. Keep in touch by checking in on the website and subscribing to receive updates on program events and tickets for La Festa and other events within the…

accom luxury Bright autumn 4_3

STAY

YOUR ACCOMMODATION AWAITS

accom park Myrtleford autumn 4_3