FOLLOW US
Do you need a distraction from work? Or a regular reminder to plan your holiday to Bright & Surrounds? Or are you a budding photographer wanting to show your stunning images of the High Country to the world? Our Instagram and Facebook pages share the most droolworthy images so you can dream of us all year round. You'll also want to follow our YouTube Channel for videos of local adventures, personalities, places to see and inspiring scenery.
You'll love it. What's there to lose?
When you eventually do come to visit, don't forget to hashtag #seehighcountry and the town you're in. See you when you get here.
PHOTOS TO INSPIRE
There's something about our sublime views that attract awesome photographers. Follow us on Insta and we'll share their creations with you at home.
BECAUSE EVERYONE HAS ONE
Join us for content that will make you smile in between your memes and cat videos. We keep it fresh, so you won't find this stuff on our Insta page.
YOUTUBE
WHERE THE FUN IS AT
This is where our locals show you around, take you flying, bike riding or for a chat with a winemaker. You'll probably recognise us in the street when you get here.
OUR HASHTAGS
Don't forget to share your photos by using the hashtag #seehighcountry and the location you're in. Click below for some inspiration.
HASHTAG THESE VIEWS
EXPERIENCES YOU'LL LOVE
Razorback Run
This classic Alpine run offers four challenging distances in some of the most spectacular country in Victoria’s Alpine National Park. For those wanting a challenge, there is the 64 kilometre Razorback Ridge run, which takes in the entire length of the Razorback as well as heading across to the Bogong High Plains to take some…
Summer Sesh
By popular demand Summer Sesh is making its big return. Long summer evenings, epic rides, and great vibes at Mystic Bike Park, proudly supported by Bright Brewery. They are extending hours into the afternoon with uplift services continuing, along with drinks at their Bright Brewery River Bar. Everyone is invited bring your crew and let’s…
Alpe de Buffalo
Alpe de Buffalo opens as the first tour of the Victorian Junior Road Cycling Series. Three exciting stages include: A criterium around Pioneer Park, an out and back time trial and the prestigious road race on Sunday morning doubling as the Victorian Junior Hillclimb Championship up Mt Buffalo.
Brighter Days Festival
Brighter Days Festival is three days of family-friendly fundraising fun held annually in the Victorian township of Bright, on the March Labour Day weekend. The Festival draws on the amazing local Bright community along with the passionate broader Brighter Days Community for goodwill and support and is run by a not-for-profit foundation dedicated to raising…
Team Mount Beauty – VIC Downhill Series round 3
Round 3 of the VDHS comes to Big Hill MTB Park in Mount Beauty in 2026, hosted by Team Mount Beauty. The VDHS is a state-level competition and serves as a pathway to national, international, and World Cup events. There are six rounds in total held across Victoria in 2025-2026, with cumulative points across the…
Enduro Jam
Enduro Jam offers a unique ‘jam’ format of racing, where riders have unlimited opportunities to set their fastest race time, removing the pressure of a ‘one and done’ classic race format. As an uplift-assisted enduro, racers can take full advantage of Mystic Bike Park’s epic race stages, without wasting time and energy on climbing. Each…
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